Conservation Psychology Institute – San Diego Zoo Institute for Conservation Research


Tuesday afternoon – October 15, 2013
Friday noon – October 18, 2013

San Diego Zoo Institute for Conservation Research
Escondido, California


Conservation Psychology Institute 2012
Antioch University New England has joined together with the Association of Zoos and Aquariums and San Diego Zoo Global to run an intensive 4-day Conservation Psychology Institute (CPI). The Institute is designed for professionals in museums, zoos, aquariums, botanic gardens, nature centers, environmental advocacy, media, and other sectors with broad public engagement opportunities. The 4-day course offers an opportunity to learn from an internationally recognized team of faculty about relevant psychological theories and strategies for changing behavior supportive of environmental and human well-being. Faculty will include Wesley Schultz, Thomas J. Doherty, and Corrin LaCombe.

The goal of the CPI is to equip participants with knowledge and skills in the fields of conservation psychology, environmental psychology and ecopsychology to effectively bring about environmental behavior change via work in their own institutions and sectors.

This will be accomplished through a blend of:
• lecture presentations
• hands-on learning and interactive sessions
• applied and scenario-based activities drawn from faculty and participant experiences
• one on one mentoring with experts
• small and large group dialog, and
• networking with a diverse group of peers and faculty.

CPI participants will walk away with:
• An understanding of the development of environmental concern and responsible action.
• Tools for avoiding conservation fatigue, maintaining motivation, and fostering creativity and resiliency in environmental work.
• A better understanding of how common belief systems and environmental value sets of constituents and stakeholders influence how conservation messaging is received.
• Community-based social marketing (CBSM) examples that illustrate the effective use of social marketing techniques to foster behavioral change.
• Skill in recognizing and working with cultural, socio-economic and religious/spiritual diversity in the context of conservation.
• Knowledge of social and developmental determinants that drive environmental worldviews and identity.

Who this program is for:Conservation Psychology Institute 2012

  • Conservation biologists
  • Environmental educators
  • Zoo, aquarium and museum marketing, interpretation and outreach specialists
  • Advertisement and public relation professionals
  • Climate change mitigation campaign and/or adaptation program implementers
  • Sustainable business/organization owners
  • Informal and formal educators
  • Environmental advocates
  • And more…

More information will be available through Antioch University, AZA, and SDZG soon. Please email with any questions.

Leave a comment

Your email address will not be published. Required fields are marked *